Pura Vida

ADAA is an international nonprofit organization, with community members through the US, Europe and Canada, dedicated to the prevention, treatment, ...

It’s the bracelet that started it all. Each one is handmade, waterproof and totally unique—in fact, the more you wear it, the cooler it looks. Grab...

Wear your love of the ocean daily with this gold with white enamel ring by Pura Vida. Enamel Sits Flush  Silver Plated Brass

It’s the bracelet that started it all. Each one is handmade, waterproof and totally unique—in fact, the more you wear it, the cooler it looks. Grab...

You can’t help but fall in love with our Open Heart Charm Bracelet! This awww-dorable design comes in two finishes—silver and rose gold—with a cuto...

You’ll be looking fresh as a daisy when you rock this adorable charm bracelet. Featuring a double-string band and teensy daisy charm, it adds a fem...

Our new Mini Braided bracelets are a delicate take on a classic style. Every bracelet is 100% waterproof. Go surf, snowboard, or even take a shower...

It’s the bracelet that started it all. Each one is handmade, waterproof and totally unique—in fact, the more you wear it, the cooler it looks. Grab...

Talk about love at first sight! Our Open Heart Stud Earrings come with two cutout heart studs that’ll leave you totally smitten. Wear ‘em with our ...

You + our Open Heart Ring = cutest couple *ever*. This dainty and delicate style features a cutout heart design, with a simple band that makes it p...

It’s almost beach season (yay!) and our Shoreline Anklet is sooo here for it. This bitty braid design features one of our best-selling Wave charms ...

Add something juicy to your everyday stack with our Watermelon Charm Bracelet. With a bitty braid band in baby pink, the bracelet also features a c...

It’s the bracelet that started it all. Each one is handmade, waterproof and totally unique—in fact, the more you wear it, the cooler it looks. Grab...

It’s the bracelet that started it all. Each one is handmade, waterproof and totally unique—in fact, the more you wear it, the cooler it looks. Grab...

Our new Malibu bracelets are a subtle but sweet way to show off your glamorous side. Featuring delicate faceted beads in rose gold, these bracelets...

It’s the bracelet that started it all. Each one is handmade, waterproof and totally unique—in fact, the more you wear it, the cooler it looks. Grab...

Slightly larger than PV original bracelets, your ankle can now be as stylish as your wrist! Every anklet is 100% waterproof. Go surf, snowboard, or...

You can’t help but fall in love with our Open Heart Charm Bracelet! This awww-dorable design comes in two finishes—silver and rose gold—with a cuto...

Say ‘bye’ to bad vibes with our Oval Labradorite Bracelet. This simple string style features an oval labradorite charm, a stone that protects you f...